Your Health and Heat-not-Burn

Heat-not-Burn is called a safer alternative to traditional cigarettes, but is it really? On this page we will explore common questions about Heat-not-Burn and its effect on your health.   Can you improve on this content? We are willing to pay every time someone finds quality information to add or replace on this... Read more

Japan Tobacco Releases 2020 Second Quarter Results

Japan Tobacco Releases 2020 Second Quarter Results On July 31, 2020, Japan Tobacco, the maker of Ploom, released its 2020 Second Quarter results.HIGHLIGHTSRevenue fell by 2.7% - it is believed that COVID-19, which had a detrimental affect on the global economy, was a factor in this decreaseOperating profits fell by 19.1%Japan Tobacco is offering an interim dividend of 77 JPYForecasts for the 2020 year have had to be revised due to the economic effects of COVID-19Japan Tobacco is planning on... Read more

BAT Releases 2020 Half-Year Report

BAT Releases 2020 Half-Year Report On July 31, 2020, British American Tobacco (BAT), the maker of GLO, released its 2020 Half-Year report. HIGHLIGHTS Revenue rose by 0.8% Operating profits rose by 16.4% Jack Bowles, Chief Executive at BAT, addressed the issue of COVID by stating "We expect the coming months to bring continued uncertainty. Nevertheless, we will continue to invest in accelerating our strategy." GLO HIGHLIGHTS 10% of revenue is generated by non-combustible... Read more

PMI Releases 2020 Second-Quarter Report

PMI Releases 2020 Second-Quarter Report On July 21, 2020, Philip Morris International (PMI), the maker of IQOS, released its 2020 Second Quarter report. HIGHLIGHTS Net revenue decreased by 13.6% Operating profits decreased by 14.3% The report states that "PMI does not currently anticipate out-of-stock situations in any major operating income markets and generally expects consumers to have adequate access to its products" IQOS HIGHLIGHTS Market share for IQOS rose by 1.8 points... Read more

FDA Allows IQOS to be Marketed as Reduced-Risk

FDA Allows IQOS to be Marketed as Reduced-Risk TODAY'S RULING Another huge victory for Heat-not-Burn and harm reduction, as today the United States Food and Drug Administration (FDA) authorized the marketing of IQOS as a modified-risk tobacco product (MRTP). MRTP are tobacco products that are deemed to  pose "significantly lower risks to individual users and benefits the population as a whole." So what today's ruling means is that, within the United States, IQOS can now be marketed as less... Read more

Japan Tobacco Announces July Release of Ploom S 2.0

Japan Tobacco Announces July Release of Ploom S 2.0 Lots of exciting news from Japan Tobacco recently. The company, which last week announced the launch of the new heated tobacco device Ploom Model S, has now announced the release of another device called Ploom S 2.0. Ploom S 2.0 will become available on July 2nd, 2020 across Japan.As well as having general improvements, such as reduced charging time and increased number of consecutive uses, Ploom S 2.0 will also have a unique heating mode... Read more

Japan Tobacco Releases Ploom Model S

Japan Tobacco Releases Ploom Model S Earlier this week in Moscow, Russia, Japan Tobacco International launched Ploom Model S, the newest addition to the Ploom product line. Ploom Model S is a heated tobacco (Heat-not-Burn) device that the manufacturer claims “provides high efficiency without generating smoke smell.”The manufacturer also released 4 new HeatSticks designed especially for Ploom Model S. These HeatSticks contain an innovative new blend of ingredients, called ActivBlendTM,... Read more

HiTaste Releases P8

HiTaste Releases P8 On Saturday May 23rd, 2020 a new device called HiTaste P8 appeared on the HiTaste website. P8 is advertised as having many of the same features as previous HiTaste devices including; temperature adjustment, length of cycle adjustment, self-cleaning, and over-temperature protection. From promotional photos it also appears that HiTaste P8 is also equipped with a usage record counter, meaning that the device records how many cycles it has completed.Without testing the... Read more

PMI Temporarily Closes HEETS Factory in Italy

PMI Temporarily Closes HEETS Factory in Italy Due to COVID-19 PMI announced Monday that, as a result of the dire COVID-19 situation in Italy, the company would be temporarily closing its factory in Bologna. This announcement comes one day after the Italian government mandated that all non-essential factories close. As of Monday the closure is set to only last one week, however that could change as the situation progresses.The Bologna factory, located in the North of Italy, is one of the... Read more

IQOS Launches HEETS Creation Line in Russia

IQOS Launches HEETS Creation Line in Russia Philip Morris, the maker of IQOS, is launching a new line of HEETS in Russia. The new line will be called HEETS Creation and will feature 4 flavors that taste like rich cream, warm citrus, soft herb, and fruity floral.So far only one promotional photo of the new line has been released, in which the names of the flavors are; Noor (warm and citrus), Glaze (soft and fragrant), Apricity (rich and creamy), and Yugen (rich and floral).The launch for... Read more